Torpedo Speak

Ride the Wave to Successful Public Speaking

Successful ReputationProfessor.Com Speaking By Kim Jehn.

As a Communication major in college, I had to get up in front of my classmates and give numerous speeches each semester. Each time, I would get out of breath, talk too fast and hope that nobody would ask me any questions at the end. I have come a long way since then and have thought a lot about public speaking and its effects on people.

Think of public speaking like surfing. Standing tall on the surfboard and gliding toward the shore is like confidently flowing through your presentation with ease. But that can change at any moment. Just as you can fall by losing your balance on the surfboard, you can fumble your words or lose your train of thought in a split-second while speaking. You can either ride the wave or buckle underneath it.

There is a pivotal point when you can poise yourself for success or fumble your way into failure. This is the moment when you notice that all eyes are on you and an eager audience is waiting to hear your speech. When you take notice of this, you can either use the adrenaline to pump you up and captivate the audience, or use it to get self conscious and allow the stream of negative thoughts to begin. To guard against negativity, keep these tips in mind:

1. Own the material - it is yours and YOU are the expert. The audience is looking to you to deliver information to them in a clear and interesting manner. While preparing for your speech, think positively and envision doing well. Most people are more prepared for their speeches than they think they are.

2. People are just people. Picture yourself sitting in the audience. It is common for presenters to feel that the stern looks on the faces of the audience means that they are judging your every word and waiting for you to mess up. This is not the case. They likely want you to do well, because seeing a presenter squirm and stutter is uncomfortable for everyone in the room.

3. Do not focus on perfection. We would all love for our speeches to be flawless with no verbal fillers, but the truth is, most presenters are far from perfect. The good news is that when you mess up, the audience may not pick up on it. You can also learn ways to play off your imperfections as you gain more confidence and experience speaking. Keep your mind on your material, not on your self-consciousness.

4. Do not be afraid of silence. Speakers are often tempted to fill any bits of silence with verbal fillers such as “um’s,” “ah’s,” and “so’s.” To you, the silence may feel uncomfortable and lengthy, but taking things slowly will help you to realize that a pause can add impact to your speech. It can also present you as a confident speaker in charge of your speech.

5. Keep in mind that not everyone pays attention the same way. I attended a lecture with a colleague and she doodled on a piece of paper the entire time. She made a comment afterward that it is hard for her to pay attention if she is not doodling. Had she not mentioned this to me, I would have assumed that she was bored or was not paying attention. While you are speaking, perhaps you see that someone is fidgeting, looking at the ground or doodling. Although this can be distracting, keep in mind that this person may get more out of your speech than the person next to them who is giving you eye contact but is thinking about their busy schedule that evening.

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Creating Your Public Speaking Brand

ReputationProfessor.Com Public Brand By James R. Malinchak.

Do you want to stand out from the crowd? Do you want people to recognize you immediately because they know exactly what you do?

Branding. It is a process of making a mark in your chosen field of practice. It will differentiate yourself from your competitors. With it, you will easily get recognized and the community will get an impression of your expertise in your chosen field.

Sometimes, choosing a brand for your self can be difficult. You may not yet know how or what kind of branding you want. You may feel apprehensive which is reasonable because once you have chosen to brand yourself with something, it will most likely, stick with you forever. Therefore, it is imperative to carefully decide on it.

In public speaking, your brand is like an instant declaration of what you are and what you are able to do. Your brand may build up gradually as you go along with your career. It can come naturally as you are finding your way into your niche. But it can be very helpful for your career if you already know what to brand your self from the very start.

Branding denotes expertise and it makes the individual easy to recall. In public speaking for example, a motivational speaker may brand himself or herself as a “rags-to-riches guru” because he or she had, actually, experienced it.

With effective marketing and branding, the speaker will have more engagements because people look up to his or her experience and expertise. People will always perceive the speaker as the once-very-poor-now-extremely-rich person. The speaker is easily recalled and people will seek out the speaker’s knowledge. It is the public branding that caused this buzz and demand for the speaker’s services.

How to create a public speaking brand?

There can be a lot of ways. But before anything else, you must already have a niche. Then, try to determine what exactly you are bringing to the table. You should also consider your skills, personality, and experience. You have to figure out what your strengths are, what you want to be known for, and then you have to tie that branding with expertise.

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Paul Eckert Family Financial Centers is committed to raising the standard for alternative financial service providers both for product offerings and the way they are delivered to the market. Our centers are conveniently located to our customers home or work. We are fully automated with systems that keep the average transaction time to just a few minutes. This allows our customers to have all of their financial needs taken care of conveniently and efficiently, in an environment that is upbeat, professional and friendly.

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